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SUMMARY:Best Practices for Winery Websites
DESCRIPTION:Join Sandra Hess for this hands-on seminar that will include one breakout session – so be ready to join in! \nAbout this Event\nFree for NY Drinks NY Participants; Limited space available for NYWGF Tier 2 Members for $50. \nThis two-hour session will be a deep dive into the building blocks of the best winery websites. Join Sandra as she audits some existing sites to illustrate best practices in “calls to action”\, including effective mobile and opt-in tools. Learn how to turn first-time visitors into buyers with engaging stories and videos of various lengths on your events\, membership\, and ‘about us’ pages. \nParticipants can also expect to learn: \n\nHow to use website landing pages to increase conversion from digital marketing and social\nHow to develop a Holiday Case Promotion landing page using Wine Direct\nHow to develop a corresponding email campaign using Wine Direct that includes all elements to convert at a higher level\nHow to Leverage Winery Website Chat Tools\nHow to establish Reasonable Goals and Track Results\, including how to dedicate time\, staff and budget\n\nTime for Q&A will be included. Participants will leave with a wealth of knowledge and a checklist review handout. \nClick Here to Register \nNY Drinks NY participants now have access to two new virtual workshops\, as well as individual coaching sessions with a member of the DTC Consultant Network. Participants will be provided with a 1.5 hour online coaching session to address a challenge or opportunity of their choice. These new resources are designed to support NY Drinks NY participants in their marketing efforts and to empower us to achieve our collective\, strategic objectives of building a robust online\, educational\, customer service driven\, and sales focused community for New York wines and wine enthusiasts. \nNY Drinks NY participants can contact Jennifer Cooper to learn more and receive their Coaching Session Questionnaire to get the process started.
URL:https://newyorkwines.org/event/best-practices-for-winery-websites/
LOCATION:Virtual Event
CATEGORIES:Virtual Workshop
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ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
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