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DTSTART;TZID=America/New_York:20201029T130000
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SUMMARY:Digital Mastery for Wineries: Social Media
DESCRIPTION:Part of the WISE Digital Series\, these workshops are designed to work together to support a comprehensive digital strategy for your winery.\n\n\n\n\n\n\nAbout this Event\n\n\nSocial Media – October 29th / 1:00PM to 4:00 PM \nSocial media is today’s awareness platform – but it’s confusing where to go and how much to pay. The first part of the class will walk through content strategy and how to meet the sometimes overwhelming demand for new things to continually post. The second part of the workshop will walk through advertising on social media channels with some suggested formats and costs. This 3-hour workshop will leave you with ideas you can immediately consider and implement for your social media strategy. Appropriate for marketing managers who are beginners or intermediate at both posting and advertising. Also good for managers confident in this area to pick up some new ideas and tips. \n? Click Here to Register \nUpcoming Events in the Series\nWebsites in the year 2020 – November 3rd / 1:00 PM to 4:00 PM \nNow that your website has to do some heavy lifting – when’s the last time you looked at your Google Analytics? This class will review metrics you should be reviewing and current best practices on website design. We will also cover SEO basics and get into Google Ads\, or SEO. You will leave this 3-hour workshop with some tools to evaluate the efficiency of your website and clear ideas and plans on how to drive traffic to it. Appropriate to any level marketing or ecommerce manager.
URL:https://newyorkwines.org/event/digital-mastery-for-wineries-social/
LOCATION:Virtual Event
CATEGORIES:Enhanced Webinar
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ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
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SUMMARY:Fireside Chat with Sam Filler & Special Guests
DESCRIPTION:Join us for a sneak peek at our new marketing plan and an update on how the new membership model and virtual seminars are progressing.\n\n\n\n\n\n\nAbout this Event\n\n\nJoin us in October for a sneak peek at our new marketing plan and an update on how the new membership benefits and virtual seminars are progressing. You can also learn more and ask questions about the New York Wine Classic “Call for Entries.” We invite you to join in – perhaps with a glass of your favorite New York wine – for this informal but informational online chat. \nWhile we are eager to see you all in person soon\, for now we invite you to join us online to have the discussions we might have had in your offices or your tasting rooms. We look forward to talking about issues affecting your businesses and our community. Let’s share challenges\, innovations\, best practices\, and ‘feel good’ stories. Let’s share ways we can help each other and ways the New York Wine & Grape Foundation can continue to best serve you. \nWe invite you to join in – perhaps with a glass of your favorite New York wine – and ask questions during this informal but informational online chat. \n? Click Here to Register
URL:https://newyorkwines.org/event/fireside-chat-with-sam-filler-special-guests-2/
LOCATION:Virtual Event
CATEGORIES:Info Session
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ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
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