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X-WR-CALDESC:Events for New York Wines
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DTSTART;TZID=America/New_York:20200910T100000
DTEND;TZID=America/New_York:20200910T113000
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CREATED:20200826T012523Z
LAST-MODIFIED:20201015T210018Z
UID:10000566-1599732000-1599737400@newyorkwines.org
SUMMARY:WISE Community Forum – Tasting Room COVID-19 Challenges
DESCRIPTION:Join the New York Wine & Grape Foundation and the Wine Industry Sales Education (WISE) Academy for a special Community Forum Series designed to help New York wineries optimize the guest experience as they grapple with different\, and ever-changing COVID-related challenges. Things are constantly evolving\, and we want to quickly share what we are learning and identify best practices – which promises to be a fluid process. While many associations are hosting Town Halls focusing on compliance\, WISE and NYWGF will complement their efforts by helping wineries deal with Tasting Room hospitality issues. NYWGF is pleased to be offering this as an opportunity for our community to learn\, engage\, and problem solve.  Staff and board members of Wine Trails or Regional Association partners are also invited to participate. \nRegistration for this course is for all 3 sessions in the series. Three\, 90-minute conversations in a problem-solving forum to help optimize the guest experience as wineries reopen. If you can’t make all three\, you will still have access to the resources compiled from each meeting.  \nDates: September 10th\, 24th and October 8th\nTime: 10:00AM EST to 11:30AM EST\nParticipation is Free and Open to All New York Wineries. (Approved registrants will receive a follow up email with the meeting links.) \nClick here to register online.
URL:https://newyorkwines.org/event/wise-community-forum-tasting-room-covid-19-challenges/2020-09-10/
LOCATION:Virtual Event
CATEGORIES:Info Session
ATTACH;FMTTYPE=image/jpeg:https://newyorkwines.org/wp-content/uploads/2020/08/Mask-1200x675-1.jpg
ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
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DTSTART;TZID=America/New_York:20200916T100000
DTEND;TZID=America/New_York:20200916T100000
DTSTAMP:20201015T210053Z
CREATED:20200828T222950Z
LAST-MODIFIED:20201015T210053Z
UID:10000569-1600250400-1600250400@newyorkwines.org
SUMMARY:Best Practices for Winery Websites
DESCRIPTION:Join Sandra Hess for this hands-on seminar that will include one breakout session – so be ready to join in! \nAbout this Event\nFree for NY Drinks NY Participants; Limited space available for NYWGF Tier 2 Members for $50. \nThis two-hour session will be a deep dive into the building blocks of the best winery websites. Join Sandra as she audits some existing sites to illustrate best practices in “calls to action”\, including effective mobile and opt-in tools. Learn how to turn first-time visitors into buyers with engaging stories and videos of various lengths on your events\, membership\, and ‘about us’ pages. \nParticipants can also expect to learn: \n\nHow to use website landing pages to increase conversion from digital marketing and social\nHow to develop a Holiday Case Promotion landing page using Wine Direct\nHow to develop a corresponding email campaign using Wine Direct that includes all elements to convert at a higher level\nHow to Leverage Winery Website Chat Tools\nHow to establish Reasonable Goals and Track Results\, including how to dedicate time\, staff and budget\n\nTime for Q&A will be included. Participants will leave with a wealth of knowledge and a checklist review handout. \nClick Here to Register \nNY Drinks NY participants now have access to two new virtual workshops\, as well as individual coaching sessions with a member of the DTC Consultant Network. Participants will be provided with a 1.5 hour online coaching session to address a challenge or opportunity of their choice. These new resources are designed to support NY Drinks NY participants in their marketing efforts and to empower us to achieve our collective\, strategic objectives of building a robust online\, educational\, customer service driven\, and sales focused community for New York wines and wine enthusiasts. \nNY Drinks NY participants can contact Jennifer Cooper to learn more and receive their Coaching Session Questionnaire to get the process started.
URL:https://newyorkwines.org/event/best-practices-for-winery-websites/
LOCATION:Virtual Event
CATEGORIES:Virtual Workshop
ATTACH;FMTTYPE=image/jpeg:https://newyorkwines.org/wp-content/uploads/2020/08/qtq80-BVMxwg.jpeg
ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200924T100000
DTEND;TZID=America/New_York:20200924T113000
DTSTAMP:20201015T210018Z
CREATED:20200826T012523Z
LAST-MODIFIED:20201015T210018Z
UID:10000567-1600941600-1600947000@newyorkwines.org
SUMMARY:WISE Community Forum – Tasting Room COVID-19 Challenges
DESCRIPTION:Join the New York Wine & Grape Foundation and the Wine Industry Sales Education (WISE) Academy for a special Community Forum Series designed to help New York wineries optimize the guest experience as they grapple with different\, and ever-changing COVID-related challenges. Things are constantly evolving\, and we want to quickly share what we are learning and identify best practices – which promises to be a fluid process. While many associations are hosting Town Halls focusing on compliance\, WISE and NYWGF will complement their efforts by helping wineries deal with Tasting Room hospitality issues. NYWGF is pleased to be offering this as an opportunity for our community to learn\, engage\, and problem solve.  Staff and board members of Wine Trails or Regional Association partners are also invited to participate. \nRegistration for this course is for all 3 sessions in the series. Three\, 90-minute conversations in a problem-solving forum to help optimize the guest experience as wineries reopen. If you can’t make all three\, you will still have access to the resources compiled from each meeting.  \nDates: September 10th\, 24th and October 8th\nTime: 10:00AM EST to 11:30AM EST\nParticipation is Free and Open to All New York Wineries. (Approved registrants will receive a follow up email with the meeting links.) \nClick here to register online.
URL:https://newyorkwines.org/event/wise-community-forum-tasting-room-covid-19-challenges/2020-09-24/
LOCATION:Virtual Event
CATEGORIES:Info Session
ATTACH;FMTTYPE=image/jpeg:https://newyorkwines.org/wp-content/uploads/2020/08/Mask-1200x675-1.jpg
ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
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