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DTSTART;TZID=America/New_York:20210420T090000
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SUMMARY:Wine Club Mastery [Enhanced Webinar Series]
DESCRIPTION:Learn about all aspects of strategic wine club management\, including club design\, member acquisition and retention\, metrics\, and measures.\n\n\n\n\n\nAbout this Event\n\n\nWine Club Mastery Series: (15 hours of content over five 3-hour sessions) \nDates: April 13\, 14\, 19\, 20 & 21 \nTime: 9:00AM to 12:00PM \nPlease note that classes will be held on the above dates. Each class contains different information\, and you will receive a calendar notice from NYWGF for each day. \nThe Wine Club Mastery workshop series from the WISE Academy\, specifically for NYWGF Members\, focuses on all aspects of strategic wine club management\, including club design\, member acquisition and retention\, and metrics and measures. Emphasis is placed on wine club direct to consumer best practices and integration with other DTC functions at the winery. Build skills needed to build repeatable processes that lead to increased sales and engaged wine club members; strategize on best practices and ways to maximize your programs for an even more lucrative revenue stream and stronger winery advocates. \nOverview of the content include focus on: \n\nGoal setting\, measurements and accountability – retention and loyalty\, attrition\, budgeting\nOperations and crisis management\nDriving change and generating revenue\nCommunication\nLeveraging events\, web and phone\nMore…\n\nClick Here to Register. *Session open to Winery and Grower Members Only. \n\n\nThis series is proudly sponsored by Farm Credit East.
URL:https://newyorkwines.org/event/wine-club-mastery-enhanced-webinar-series/2021-04-20/
LOCATION:Virtual Event
CATEGORIES:Enhanced Webinar
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ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
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DTSTART;TZID=America/New_York:20210420T160000
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SUMMARY:Fireside Chat with Sam Filler & Guests
DESCRIPTION:Will New York Wine Tourism be the “Comeback Kid?” Preparing for upcoming tourism season and lessons learned during the pandemic year.\n\n\n\n\n\n\n\nFor many wineries the 2020 Summer and Fall tourism season was the best they’ve ever seen. Was this Covid-related “blip” on the radar just that – a one time occurrence? How are wineries\, and their wine trail marketing partners\, making the most of the experience they gained last year to improve this year’s tourism season? Join wine trail leaders and members from across the state as they share details about how the year went. What is the expectation for this coming tourism season? What adaptations for wineries (and wine trails themselves) were successful and will remain\, and which will not? What support do wineries and wine trail marketers need from the NYWGF? \nWhy the Fireside Chat? We are eager to see you all in person soon\, but for now we invite you to join us online to have the discussions we might have had in your offices or your tasting rooms. We look forward to talking about issues affecting your businesses and our community. Let’s share ways we can help each other and ways the New York Wine & Grape Foundation can continue to best serve you. \nWe invite you to join in – perhaps with a glass of your favorite New York wine – and ask questions during this informal but informational online chat. \n\nClick Here to Register
URL:https://newyorkwines.org/event/fireside-chat-with-sam-filler-guests-2/
LOCATION:Virtual Event
CATEGORIES:Info Session
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ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
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