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SUMMARY:Being Grant Ready: Maximizing Your Time\, Effort & Opportunity
DESCRIPTION:Don’t miss out on this incredible opportunity to enhance your grant readiness & strengthen your application to help you secure funding. \n\n\n\n\n\n\n\n\nAre you a winery or vineyard interested in grant funding but don’t know where to start? Grants can provide a boost to your operation\, but the process to identify\, apply\, and follow through on grant commitments (if awarded) can require substantial time and effort. In this webinar\, Heather LaPierre\, Grant Coordinator for Farm Credit East\, will help participants identify their grant readiness\, provide insight on what makes a competitive grant application\, and address frequently asked questions for New York winery and vineyard producers considering pursuing grant funding. \n\nClick Here to Register Here\nThis webinar is free to all NYWGF members.
URL:https://newyorkwines.org/event/being-grant-ready-maximizing-your-time-effort-opportunity/
CATEGORIES:Basic Webinar
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ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
LOCATION:https://newyorkwines.org/event/being-grant-ready-maximizing-your-time-effort-opportunity/
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DTSTART;VALUE=DATE:20240506
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SUMMARY:Rosé in May Tasting Pass on the Seneca Lake Wine Trail
DESCRIPTION:MAY 6 – MAY 10\nReady to rosé all day? Come to the Seneca Lake Wine Trail and spend 5 week-days sampling rosé and other fabulous Seneca Lake wines! Our Rosé in May tasting pass is valid Monday\, May 6\, 2024 through Friday\, May 10\, 2024. At each participating winery\, the Rosé in May tasting includes one rosé plus three additional wines. With 22 participating wineries and the pass cost of $50\, that’s less than $3 per tasting! \nBut wait\, there’s more! As you purchase bottles\, be sure to have your tasting pass stamped. Each bottle purchased is a stamp. Collect 12 stamps and mail us your tasting pass to be entered to win tickets for two to a 2024 winter or spring Wine Trail Event! \nDATES & TIMING\nDuring each participating winery’s regular tasting room hours\, Monday May 6\, 2024 through Friday\, May 10\, 2024. Tasting room hours may vary from winery to winery\, please visit the Current Winery Offerings page for more details plus a handy summary sheet. \nPRICING\n$50 per person.  Price shown includes 8% sales tax and online service fees. \nGROUP SIZE MAXIMUM\nThe maximum group size for this event is 6 people. Please do not purchase tickets or plan to travel in a group of more than 6 people. If you disregard this guideline\, you will be turned away from wineries and have your ticket revoked. \n  \nRegister Here
URL:https://newyorkwines.org/event/rose-in-may-tasting-pass-on-the-seneca-lake-wine-trail/
LOCATION:Seneca Lake Wine Trail
CATEGORIES:Wine Trail Events
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DTSTART;TZID=America/New_York:20240507T130000
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SUMMARY:Google Analytics: Deciphering Data for Business Growth
DESCRIPTION:Demystify Google Analytics with a special focus on the latest version\, GA4\, including an overview of Google Tag Manager. \n\nEnhancing Winery E-Commerce: A Professional Workshop SeriesThis series\, crafted for the New York Wine & Grape Foundation\, focuses on enhancing e-commerce through effective digital marketing strategies. Spanning four comprehensive sessions\, the series delves into essential digital marketing tools and techniques\, including Google Merchant Center\, SEO optimization\, Google Analytics\, and Google Ads. The workshops are structured to cater to a range of experience levels\, from beginners to those facing specific digital marketing challenges\, providing practical and impactful learning experiences.  \nWorkshop 3: Google Analytics: Deciphering Data for Business GrowthThe third workshop delves into Google Analytics\, with a special focus on its latest version\, GA4. This session aims to demystify analytics terminology and concepts\, emphasizing the most relevant metrics and dimensions for wineries. It also introduces efficient tools and techniques for analytics monitoring\, including a brief overview of Google Tag Manager. \n\nClick Here to Register\n\nThis webinar is free to all NYWGF Tier 2 & Tier 3 members.
URL:https://newyorkwines.org/event/google-analytics-deciphering-data-for-business-growth/
CATEGORIES:Enhanced Webinar
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ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
LOCATION:https://newyorkwines.org/event/google-analytics-deciphering-data-for-business-growth/
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DTSTART;TZID=America/New_York:20240521T130000
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SUMMARY:Maximizing Sales with Google Ads Performance Max Campaigns
DESCRIPTION:Maximizing Sales with Google Ads Performance Max Campaigns\nTuesday\, May 21\, 2024 \n1:00 PM – 2:00 PM \n \nUnmask the effectiveness of Google Ads Performance Max campaigns\, an advanced\, AI-driven advertising approach. \n\nEnhancing Winery E-Commerce: A Professional Workshop SeriesThis series\, crafted for the New York Wine & Grape Foundation\, focuses on enhancing e-commerce through effective digital marketing strategies. Spanning four comprehensive sessions\, the series delves into essential digital marketing tools and techniques\, including Google Merchant Center\, SEO optimization\, Google Analytics\, and Google Ads. The workshops are structured to cater to a range of experience levels\, from beginners to those facing specific digital marketing challenges\, providing practical and impactful learning experiences. \nWorkshop 4: Maximizing Sales with Google Ads Performance Max CampaignsConcluding\nthe series\, this workshop explores the intricacies of Google Ads Performance\nMax campaigns. Participants will learn about this advanced\, AI-driven\nadvertising approach and its effectiveness across various platforms. The\nsession covers campaign building\, budget allocation\, and the integration of\nGoogle Merchant Center\, providing a comprehensive guide to leveraging this tool\nfor e-commerce enhancement. \n \n  \nClick Here to Register\n \nThis webinar is free to all NYWGF Tier 2 & Tier 3 members.
URL:https://newyorkwines.org/event/maximizing-sales-with-google-ads-performance-max-campaigns/
CATEGORIES:Enhanced Webinar
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ORGANIZER;CN="New York Wine & Grape Foundation":MAILTO:info@newyorkwines.org
LOCATION:https://newyorkwines.org/event/maximizing-sales-with-google-ads-performance-max-campaigns/
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