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Virtual Event Virtual Event

Effectively Connecting with Millennial & Gen Z Audiences

August 13 @ 11:00 AM - 12:30 PM

Virtual Event Virtual Event

Welcome to our Enhanced Webinar: Effectively Connecting with Millennial & Gen Z Audiences!

Are you struggling to reach and engage with the younger generations online? Join us on Tue Aug 13 2024 at 11:00 AM EDT for an interactive online event where we will share tips and strategies on how to effectively connect with Millennial and Gen Z audiences.

Learn about the latest trends, best practices, and tools to help you tailor your messaging and content to resonate with these key demographics. Whether you’re a marketer, business owner, or content creator, this webinar is designed to help you boost your online presence and connect with the younger generations in a meaningful way.

Don’t miss out on this opportunity to enhance your digital marketing skills and connect with the audiences that matter most.

This webinar is free to all NYWGF Tier 2 & Tier 3 members.

Register Here


About Erica Duecy…

As a strategic consultant and advisor, Erica helps brands unlock growth — whether improving brand positioning and investor storytelling or building scale via results-oriented marketing programs. Her key capabilities include:

  • Brand positioning and storytelling
  • Marketing program development (B2B and consumer)
  • Content and social media strategy
  • Data insights reports and surveys
  • Investor pitch deck development
  • Media strategy

In addition to driving business results, Erica’s content programs consistently win awards across digital, print, and video: 2 Webby Awards (online guides), 2 MIN Awards (video), 3 Lowell Thomas / SATW Travel Awards (site, blog, special section), 1 AdWeek Hot List (site); 8 Azbees / ASBPE Awards (site, series, articles), 8 Folio Eddie Awards (video, long form, data report); and 1 Spirited Award / Tales of the Cocktail (site), among others.

She has also led projects and initiatives — as a consultant — for Drizly (alcohol ordering platform), inHouse (restaurant membership startup), Flaneur (bespoke bedding startup), CAVA (fast-casual restaurant startup), pressed juicery (retail startup), and Terlato Wines (importer and distributor), among others.

Erica presents at drinks industry conferences and events on a range of topics, including Millennial and Gen Z drinking behaviors, drinks industry trends, the state of journalism, and the decolonizing of wine writing. Appearances include Wine2Wine, Unified Wine Symposium, The Professional Wine Writers Symposium, CIA’s Somm Summit, VinExpo, BevCon, Tales of the Cocktail, Bar Convent Brooklyn, and others.