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December 2020

DTC Metrics Intensive: CRM & Tasting Room Metrics for Wineries

December 1 | 9:00 AM - 12:00 PM
Hand drawing a chart, graph stock of growth

Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. This expanded 9-hour course (delivered in 3 separate sections) provides an overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage the six primary DTC channels […]

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DTC Metrics Intensive: Wine Club and Digital Metrics for Wineries

December 3 | 9:00 AM - 12:00 PM
Hand drawing a chart, graph stock of growth

Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. This expanded 9-hour course (delivered in 3 separate sections) provides an overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage the six primary DTC channels (tasting room, wine club, digital, virtual tastings, phone sales and events). This course uses real-life experiences to explain the DTC channels and their connection to…

Find out more »

DTC Metrics Intensive: Virtual Tasting, Event & Phone Sale Metrics for Wineries

December 8 | 9:00 AM - 12:00 PM
Hand drawing a chart, graph stock of growth

Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. This expanded 9-hour course (delivered in 3 separate sections) provides an overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage the six primary DTC channels (tasting room, wine club, digital, virtual tastings, phone sales and events). This course uses real-life experiences to explain the DTC channels and their connection to…

Find out more »
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