Understanding Wine-Hesitant Consumers: New Research on Taste Preferences
Wednesday, August 12 | 12:00 PM Join Christian Miller, Director of Research for Wine Market Council, and Michelle Egan of Egan Wine Consulting for an exclusive look at the latest WMC Consumer Study, Taste Matters: What 'Wine-Hesitant' Consumers Want in Their Wine. Drawing on data from 3,386 blind consumer wine tastings and a national survey […]