At WISE – which stands for Wine Industry Sales Education – we offer a variety of courses, workshops, and coaching that are interactive and hands-on to help enhance your skills and advance your career.

WHY: Strong Leaders. Healthy Teams. Successful Wineries. We believe a rising tide lifts all boats and that the wine industry deserves strong leaders, healthy teams, DTC mastery and winery success.

HOW: We serve by continually raising the bar for professionalism and leadership in the wine industry. We provide opportunities for experiential learning that changes behavior.

WHAT: We are wine industry leaders in professional development, focused on both DTC & General Leadership. We provide Relevant Classes, Mystery Shopping, Coaching, Consulting and Cabinet Programs.