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39 events found.

Industry Events

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  • May 2020

  • Wed 20

    Top 5 Wine Consumer Engagement Strategies for 2020

    May 20, 2020 @ 8:00 AM - 5:00 PM
    Virtual Event
    Virtual Event

    Join Sandra Hess of DTC Wine Workshops, as she discusses Tasting Room & Direct-to-Consumer tactics to help your winery excel. This webinar is brought to you in partnership with our friends at the New York Wine & Grape Foundation and is sponsored by American National Insurance. Topics to be covered will include: Pre-Visit: Reaching new […]

  • June 2020

  • Thu 4

    Financial Strategies for Wineries & Vineyards After the Impact of COVID-19

    June 4, 2020 @ 11:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    Join Tony Sandonato, from Mengel Metzger Barr & Co. LLP, as he discusses important financial strategies to consider in the wake of COVID-19. About Anthony G. Sandonato As a partner in our tax department in the Rochester office, Tony specializes in a variety of areas, including corporate tax, business valuations and superior client service. A […]

  • Thu 11

    Fireside Chat with Sam Filler and Special Guests

    June 11, 2020 @ 4:00 PM - 5:00 PM
    Virtual Event
    Virtual Event

    We invite you to join Sam Filler, members of our board of directors, and special guests - perhaps with a glass of your favorite New York wine - for an informal but informational online chat each month. If there is a silver lining as a result of recent events, it is that many of us […]

  • July 2020

  • Thu 9

    New York Wines Export Program 2020 Overview

    July 9, 2020 @ 11:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    A comprehensive look at the benefits of the NYWGF program, including information from successful exporters. Have you ever wondered how some New York wineries are selling their products successfully in international markets and garnering worldwide press? Much of the behind the scenes work is done by the New York Wine & Grape Foundation's Export Program. […]

  • Fri 10

    Telling Your Winery’s Brand Story with Video

    July 10, 2020 @ 11:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    Learn about the importance of video and how to create moving and effective pieces, even while following social distancing protocol. Video is a strong storytelling tool. In a time of limited contact, it has been our view into the outside world, harking us back to a pre-COVID life while giving us hope for a post […]

  • Thu 23

    Fireside Chat with Sam Filler & Special Guests

    July 23, 2020 @ 4:00 PM - 5:00 PM
    Virtual Event
    Virtual Event

    On July 23rd, we invite you to join Sam Filler, Executive Director, and Charlie Marshall, Board President - perhaps with a glass of your favorite New York wine - to learn more and ask your questions about the changes coming to membership. Thursday, June 23rd, 2020 from 4:00 PM to 5:00 PM Times have changed, […]

  • August 2020

  • Thu 13

    Budget Best Practices in a Struggling Economy

    August 13, 2020 @ 2:00 PM - 4:00 PM
    Virtual Event
    Virtual Event

    Exploring ways that wineries can identify opportunities to reduce expenses and increase cash flow. In these stressful times businesses are reviewing all expenses and revenue sources to figure out how to stay afloat. Join Liz Miranda, of Miranda Tax & Consulting for this hands on webinar. Liz will help us walk through an example of a […]

  • Thu 27
    Glass of wine against cozy fireplace background, hygge concept.

    Fireside Chat with Sam Filler & Special Guests

    August 27, 2020 @ 4:00 PM - 5:00 PM
    Virtual Event
    Virtual Event

    We invite you to join Sam Filler, members of our board of directors, and special guests - perhaps with a glass of your favorite New York wine - for an informal but informational online chat each month. If there is a silver lining as a result of recent events, it is that many of us […]

  • September 2020

  • Thu 10

    WISE Community Forum – Tasting Room COVID-19 Challenges

    September 10, 2020 @ 10:00 AM - 11:30 AM WISE Community Forum – Tasting Room COVID-19 Challenges
    Virtual Event
    Virtual Event

    Join the New York Wine & Grape Foundation and the Wine Industry Sales Education (WISE) Academy for a special Community Forum Series designed to help New York wineries optimize the guest experience as they grapple with different, and ever-changing COVID-related challenges. Things are constantly evolving, and we want to quickly share what we are learning […]

  • Wed 16

    Best Practices for Winery Websites

    September 16, 2020 @ 10:00 AM
    Virtual Event

    Join Sandra Hess for this hands-on seminar that will include one breakout session - so be ready to join in! About this Event Free for NY Drinks NY Participants; Limited space available for NYWGF Tier 2 Members for $50. This two-hour session will be a deep dive into the building blocks of the best winery websites. Join […]

  • Thu 24

    WISE Community Forum – Tasting Room COVID-19 Challenges

    September 24, 2020 @ 10:00 AM - 11:30 AM WISE Community Forum – Tasting Room COVID-19 Challenges
    Virtual Event
    Virtual Event

    Join the New York Wine & Grape Foundation and the Wine Industry Sales Education (WISE) Academy for a special Community Forum Series designed to help New York wineries optimize the guest experience as they grapple with different, and ever-changing COVID-related challenges. Things are constantly evolving, and we want to quickly share what we are learning […]

  • October 2020

  • Wed 7

    The Value of Premium Experiences in Today’s Times & Beyond

    October 7, 2020 @ 2:00 PM - 3:00 PM
    Virtual Event

    This workshop is designed to help attendees learn key facets to consider when creating premium experiences at their wineries. “Experiences” has been the buzzword in tourism for the past 10 years, and the New York State wine industry has recognized the importance of experiential tourism for creating brand loyalty and driving wine sales at its […]

  • Thu 8

    WISE Community Forum – Tasting Room COVID-19 Challenges

    October 8, 2020 @ 10:00 AM - 11:30 AM WISE Community Forum – Tasting Room COVID-19 Challenges
    Virtual Event
    Virtual Event

    Join the New York Wine & Grape Foundation and the Wine Industry Sales Education (WISE) Academy for a special Community Forum Series designed to help New York wineries optimize the guest experience as they grapple with different, and ever-changing COVID-related challenges. Things are constantly evolving, and we want to quickly share what we are learning […]

  • Tue 27

    Digital Mastery for Wineries: Email Marketing

    October 27, 2020 @ 1:00 PM - 4:00 PM
    Virtual Event
    Virtual Event

    Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. About this Event Email Marketing - October 27th / 1:00 PM to 4:00 PM Learn the elements of a strong email campaign including database, essential metrics, targeting and design tricks; this workshop also […]

  • Thu 29

    Digital Mastery for Wineries: Social Media

    October 29, 2020 @ 1:00 PM - 4:00 PM
    Virtual Event
    Virtual Event

    Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. About this Event Social Media - October 29th / 1:00PM to 4:00 PM Social media is today’s awareness platform – but it’s confusing where to go and how much to pay. The first […]

  • Thu 29
    Glass of wine against cozy fireplace background, hygge concept.

    Fireside Chat with Sam Filler & Special Guests

    October 29, 2020 @ 4:00 PM - 5:00 PM
    Virtual Event
    Virtual Event

    Join us for a sneak peek at our new marketing plan and an update on how the new membership model and virtual seminars are progressing. About this Event Join us in October for a sneak peek at our new marketing plan and an update on how the new membership benefits and virtual seminars are progressing. […]

  • November 2020

  • Tue 3

    Digital Mastery for Wineries: Websites in 2020

    November 3, 2020 @ 1:00 PM - 4:00 PM
    Virtual Event
    Virtual Event

    Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. About this Event Websites in the year 2020 - November 3rd / 1:00 PM to 4:00 PM Now that your website has to do some heavy lifting – when’s the last time you […]

  • Wed 11

    Developing and Managing Winery Loyalty Programs

    November 11, 2020 @ 10:00 AM
    Virtual Event

    Join Sandra Hess for this hands-on seminar that will include one breakout session - so be ready to join in! About this Event Free for NY Drinks NY Participants; Limited space available for NYWGF Tier 2 Members for $50. This session will begin by defining what “Loyalty Management” means to your unique wine brand by asking: […]

  • Fri 20

    An Update on New York’s Paid Sick Leave Regulations

    November 20, 2020 @ 10:00 AM - 11:00 AM
    Virtual Event
    Virtual Event

    Learn how to use HR best practices to comply with the new regulation and get your questions answered live! About this Event Beginning in 2021, almost all employers in New York State will be required to provide up to forty hours of paid sick leave to every employee. Now is the perfect time for employers […]

  • Tue 24

    Funding Opportunities through the New York Forward Loan Fund

    November 24, 2020 @ 11:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    Learn how to access low interest loans specifically designed to help businesses reopen for business after the Covid-19 shutdown. About this Event This webinar will present information on acquiring capital for small businesses trying to recover from the COVID-19 and information for small agribusinesses looking for capital to expand. The New York Forward loan fund can offer […]

  • December 2020

  • Tue 1
    Hand drawing a chart, graph stock of growth

    DTC Metrics Intensive: CRM & Tasting Room Metrics for Wineries

    December 1, 2020 @ 9:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. This expanded 9-hour course (delivered in 3 separate sections) provides an overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage the six primary DTC channels […]

  • Thu 3
    Hand drawing a chart, graph stock of growth

    DTC Metrics Intensive: Wine Club and Digital Metrics for Wineries

    December 3, 2020 @ 9:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. This expanded 9-hour course (delivered in 3 separate sections) provides an overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage the six primary DTC channels […]

  • Thu 3

    Year-end Planning and Current Hot Topics

    December 3, 2020 @ 11:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    Learn tax planning strategies, tips for 2021 in light of Covid, the status of PPP loan forgiveness and more. About this Event We are happy to be welcoming Anthony Sandonato from Mengel Metzger Barr & Co. LLP back for our annual tax & finance year end webinar. During this session Tony will help clarify any […]

  • Tue 8
    Hand drawing a chart, graph stock of growth

    DTC Metrics Intensive: Virtual Tasting, Event & Phone Sale Metrics for Wineries

    December 8, 2020 @ 9:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. This expanded 9-hour course (delivered in 3 separate sections) provides an overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage the six primary DTC channels […]

  • Thu 10

    Green for Grapes: Using Community Solar to Reduce Costs

    December 10, 2020 @ 10:00 AM - 11:00 AM
    Virtual Event
    Virtual Event

    Green for grapes! Join us to learn how community solar can reduce operating costs for winemakers and grape growers, hassle free. Learn how you can utilize existing locally-based solar farms to become more sustainable and reduce electricity costs. Community solar allows you to reap the benefits of rooftop solar without having to worry about installation […]

  • January 2021

  • Thu 14

    Year-End Inventory & Impact on Your Winery’s Profitability [Basic Webinar]

    January 14, 2021 @ 10:00 AM - 11:30 AM
    Virtual Event

    Join Liz Miranda for this in-depth examination of how to calculate year-end inventory value, a direct driver of your profitability. About this Event Join Liz Miranda for this in-depth examination of how to calculate year-end inventory value, a direct driver of your profitability. Key Learning Objectives Will Include: Tracking costs by production center Includes examples […]

  • Thu 21
    Glass of wine against cozy fireplace background, hygge concept.

    Fireside Chat with Sam Filler & Special Guests

    January 21, 2021 @ 4:00 PM - 5:00 PM
    Virtual Event
    Virtual Event

    Join us in January for update on new Grower Membership Tiers and the benefits provided within each. We will also talk about NYWGF's new marketing campaign roll-out plan. This is a great opportunity to share your ideas on how we can best shine a spotlight on New York's growers.

  • February 2021

  • Thu 11

    How to Create an Unforgettable Wine Brand

    February 11, 2021 @ 10:00 AM - 11:00 AM
    Virtual Event

    Despite the pandemic, consumers continue to have access to quality wine from across the country. This is great news for wineries and wine drinkers—but it also presents a unique challenge: if there are numerous wineries within an hour of one another, how will consumers know which ones to visit? When shopping online, how will your brand stand apart from thousands of others? How will you attract and retain a steady stream of wine-loving customers? Wine consumers reward their favorite wineries with fierce loyalty—and Glenn will show you how to build a wine brand that creates raving fans who will support you for a lifetime.

  • Thu 25

    New Tax Law & PPP Loan Updates Under the Consolidated Appropriations Acts

    February 25, 2021 @ 11:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    NOTE: This session was rescheduled from January 26th, 2021. This Basic Webinar will provide an update on recent changes in the deductibility of expenses related to PPP Loans. About this Event Recent legislation has changed things since our Year-end Planning and Current Hot Topics webinar in December. For example, the deductibility of expenses related to PPP were […]

  • March 2021

  • Thu 11

    Packaging and Paper Solutions for Wineries & Growers [Partner Spotlight]

    March 11, 2021 @ 11:00 AM - 12:00 PM
    Virtual Event
    Virtual Event

    Meet new Business Partner, Economy Products & Solutions, and learn more about the services they provide to the industry. About this Event Economy Products & Solutions has been serving the Finger Lakes Region for several years providing packaging and shipping supplies for various Wine Clubs. They look forward to growing relationships with other New York […]

  • Fri 12

    Member Update: New York Wines Online Marketing Activities

    March 12, 2021 @ 10:00 AM - 11:00 AM
    Virtual Event
    Virtual Event

    Learn about the benefits and responsibilities for wineries participating in Tier 3 Membership. A detailed overview of BuyNewYorkWines.com About this Event New York Wine & Grape Foundation Tier 3 Members have the benefit of being featured in our Virtual Seminar series staring in late April. Our “New York Wines Online” program will host two events monthly, and we want to help […]

  • Wed 24

    Climate Change and the Future of Sustainable Farming

    March 24, 2021 @ 4:00 PM - 5:00 PM
    Virtual Event
    Virtual Event

    A presentation by Dr. Brenda Ekwurzel, Director of Climate Science at the Climate & Energy Program at the Union of Concerned Scientists How is climate change affecting us today and over our lifetime? These are important questions for the wine community ask. Climate change has the potential to impact everyone in the wine supply chain […]

  • Thu 25

    How Self-Distributed Wineries Can Leverage the Power of SevenFifty

    March 25, 2021 @ 10:00 AM - 11:00 AM
    Virtual Event
    Virtual Event

    Learn more about the platform where over 90,000+ on- and off-premise retail buyers search, discover, and place orders. About this Event This session will cover the ways in which self-distributing New York wineries can leverage SevenFifty’s trade database and marketplace to reach the nation’s largest trade audience of retail buyers and distributor partners. You’ll learn […]

  • Thu 25
    Glass of wine against cozy fireplace background, hygge concept.

    Fireside Chat with Sam Filler & Guests

    March 25, 2021 @ 4:00 PM - 5:00 PM
    Virtual Event

    Meet the capacity building partners who are providing education, tools, and consulting services to our members this year. The membership year is about to launch on April 1st. Do you know about our new capacity building programs that benefit members? Capacity building is not just about your ability to do business now, it is about […]

  • April 2021

  • Tue 6
    Tonnellerie Berger logo

    Exploring Oak: Introduction to Tonnellerie Berger [Business Spotlight]

    April 6, 2021 @ 10:00 AM - 11:00 AM
    Virtual Event
    Virtual Event

    All are welcome to this spotlight on new NWYGF Business Partner Tonnellerie Berger & Fils. About this Event Join Tiffany Eicholz, Business Development Manager, as she gives an overview of the new “phygital” (physical + digital) tasting process from Tonnellerie Berger & Fils. Thanks to this innovative process launched in March 2021, Tonnellerie Berger & […]

  • Tue 13
    wise academy text logo

    Wine Club Mastery [Enhanced Webinar Series]

    April 13, 2021 @ 9:00 AM - 12:00 PM Wine Club Mastery [Enhanced Webinar Series]
    Virtual Event
    Virtual Event

    Learn about all aspects of strategic wine club management, including club design, member acquisition and retention, metrics, and measures. About this Event Wine Club Mastery Series: (15 hours of content over five 3-hour sessions) Dates: April 13, 14, 19, 20 & 21 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. […]

  • Wed 14
    wise academy text logo

    Wine Club Mastery [Enhanced Webinar Series]

    April 14, 2021 @ 9:00 AM - 12:00 PM Wine Club Mastery [Enhanced Webinar Series]
    Virtual Event
    Virtual Event

    Learn about all aspects of strategic wine club management, including club design, member acquisition and retention, metrics, and measures. About this Event Wine Club Mastery Series: (15 hours of content over five 3-hour sessions) Dates: April 13, 14, 19, 20 & 21 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. […]

  • Mon 19
    wise academy text logo

    Wine Club Mastery [Enhanced Webinar Series]

    April 19, 2021 @ 9:00 AM - 12:00 PM Wine Club Mastery [Enhanced Webinar Series]
    Virtual Event
    Virtual Event

    Learn about all aspects of strategic wine club management, including club design, member acquisition and retention, metrics, and measures. About this Event Wine Club Mastery Series: (15 hours of content over five 3-hour sessions) Dates: April 13, 14, 19, 20 & 21 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. […]

  • Tue 20
    wise academy text logo

    Wine Club Mastery [Enhanced Webinar Series]

    April 20, 2021 @ 9:00 AM - 12:00 PM Wine Club Mastery [Enhanced Webinar Series]
    Virtual Event
    Virtual Event

    Learn about all aspects of strategic wine club management, including club design, member acquisition and retention, metrics, and measures. About this Event Wine Club Mastery Series: (15 hours of content over five 3-hour sessions) Dates: April 13, 14, 19, 20 & 21 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. […]

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The mission of the New York Wine & Grape Foundation is to promote the world-class image of New York grapes and wines from our diverse regions to responsibly benefit farmers, producers and consumers through innovative marketing, research, communication, and advocacy.

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