
B.E.V. NY 2023: Making, Measuring, and Marketing New York Wine
There is no doubt that the craft of wine growing, and wine making has been romanticized as a mysterious art that can capture the beauty and essence of a region in a bottle. While that may be true, it is also a serious business. That fact has become more apparent as shifts in wine consumption in the United States are significantly impacting our industry. Consumer spending and travel patterns, interest in sustainably produced and packaged




