The Board of Directors of the Finger Lakes Wine Alliance (FLWA) and the New York Wine & Grape Foundation (NYWGF) are pleased to announce an RFP for organizational analysis and partnership development consulting.

NYWGF and FLWA are established organizations in the New York wine industry, with a shared mission of expanding market presence and brand recognition of Finger Lakes wines.

Board leadership of both organizations recognize that intentional collaboration and coordination of programs and services will more effectively support the industry and secure the joint goal of positioning the Finger Lakes as a premium wine region in the minds of trade, media, and consumers.

NYWGF and FLWA share a significant overlap in winery membership, many of whom are interested in the potential of joint efforts to a) save money for wineries by streamlining dues b) amplify the effectiveness of joint marketing initiatives and c) allow for increased investment in regional promotions to elevate the Finger Lakes region in the minds of key audiences.

To explore a potential partnership that would be fruitful and effective for both entities and the industry at large, resources have been dedicated to engage a Consultant for Organizational Analysis and Partnership Development. This partner will assist NYWGF and FLWA with a formal exploration of infrastructure, programmatic, and fiscal alignment. This third-party professional will be well-versed in designing strategic partnerships for nonprofits. 

By harnessing the expertise of a specialized facilitator, NYWGF and FLWA will navigate the complexities of enhanced collaboration with precision and foresight. 

It is expected that the consultant will help pave the way for a more cohesive and efficient operational framework, benefiting both organizations and the wider winery community in the Finger Lakes region, and will also create a model for future collaboration in other wine regions across the state.

More details can be found here: bit.ly/rfp-partnership-development

All proposals are due by 5:00 PM EST on August 23rd, 2024.