Field Notes

News and Updates from the New York Wine & Grape Foundation

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Videos Increase Sales

The pandemic catapulted e-commerce sales and marketing.  And wine, beer and spirit sales are no exception.  The January 2022 study published by Rabobank suggests that online sales in this category doubled from pre-pandemic levels.  Online sales will be the biggest driver of growth in the industry for years to come.  US direct to consumer wine sales now represent 23% of the $7.2 billion industry.  Grocery stores, mass merchants, alcoholic beverages

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2024 NY Vineyard Report

The 2024 New York Vineyard Report provides detailed information on bearing acreage, grape varieties by AVA and region, as well as classifications by origin (vinifera, American, hybrid) and color.