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Building A Wine Brand That Sets the Stage for Success

NY
Virtual Event Virtual Event

In this advanced 2-part series learn how branding differs from marketing, and how to use both to grow your wine business. Part 1 of 2-Part Series “Branding” is a word that pops up everywhere. But do you know what Branding means as it relates to the wine industry, and how you can use your Brand as […]

Leveraging Brand to Attract & Retain Wine Enthusiasts

NY
Virtual Event Virtual Event

In this advanced 2-part series learn how branding differs from marketing, and how to use both to grow your wine business. Part 2 of 2-Part Series Many small businesses fail to see a return on their marketing efforts because they don’t have a repeatable process in place to attract consumers to their products. Glenn will show […]

Introduction to Diversity, Equity, & Inclusion in Wine

NY
Virtual Event Virtual Event

Learn how Diversity, Equity, and Inclusion (DEI) initiatives are impacting the Industry and what impacts the Industry can have on DEI. About this event The lack of diverse voices in the wine industry and within the wine consumer base is readily apparent. According to the 2021 Wine Market Council Benchmark Segmentation Survey, 70% of U.S. […]

2022 New York Wine Classic Virtual Awards Ceremony

NY
Virtual Event Virtual Event

You are invited to attend the New York Wine & Grape Foundation’s Live Awards Ceremony announcing the Winners of the 36th New York Wine Classic competition on July 12th at […]

DTC Metrics & Management Intensive

NY
Virtual Event Virtual Event

The workshop will help you create and sustain a comprehensive digital strategy for your winery. About this event This intensive course provides a comprehensive overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage their DTC channels. This course, specifically for NYWGF Members, focuses on know how to […]

Go Global New York

NY
Virtual Event Virtual Event

Would your winery like to explore sales opportunities outside the USA? Discover the programs and services available to your company through Global NY. From market research, partner search and grants to support your marketing and product certification products, New York State Economic Development can help point you in the right direction. Learn about products and […]

Recruiting Talented Diverse Teams

NY
Virtual Event Virtual Event

In this second of a 3-part DEI series, attendees will take a deep dive into how they can build diverse teams right from the start! About this event In this second of a 3-part Diversity, Equity, & Inclusion Discussion for New York Wineries, attendees will take a deep dive into how to build diverse teams right […]

Export Program – Western Europe Overview

NY
Virtual Event Virtual Event

Our Western Europe team at Think Drink Global has had a very successful few years in the face of great challenges. We are proud to welcome them back to steward 2022-2023 New York Wines programming in target markets within Western Europe. Join us for TDG’s overview and an update on opportunities (on-trade / off-trade) and what wines […]

Export Program – Canada Overview

NY
Virtual Event Virtual Event

Join us in welcoming a.m.c.c., NYWGF’s newest market representatives based in Toronto. Founders Andrea Backstrom and Melissa Stunden will be on hand to provide a comprehensive overview of the Ontario and Quebec markets, where much of New York wines activities will focus in 2022-2023. Melissa and Andrea have broad knowledge across all provincial markets, along with diverse […]

Export Program – Japan Market Overview

NY
Virtual Event Virtual Event

After an exciting and productive first year of activities in Japan, we are pleased to welcome back the Asahi Agency for an update on the market, and details about what is next on the agenda for the New York Wines Export Program! You are invited to come meet this expert team, including wine specialist & educator Takenori […]

Export Program – Hong Kong, South Korea, Vietnam Overview

NY
Virtual Event Virtual Event

Welcome back to our partner FLX International, led by native New Yorker Matthew McFetridge. As pandemic impacts continued to affect in-person programming over the course of last program year, many New York wines activities transitioned online with resounding success - thanks to FLX International’s effort. We invite you to join us for an overview of the […]