Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. This expanded 9-hour course (delivered in 3 separate sections) provides an overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage the six primary DTC channels […]
Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. This expanded 9-hour course (delivered in 3 separate sections) provides an overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage the six primary DTC channels […]
Learn tax planning strategies, tips for 2021 in light of Covid, the status of PPP loan forgiveness and more. About this Event We are happy to be welcoming Anthony Sandonato from Mengel Metzger Barr & Co. LLP back for our annual tax & finance year end webinar. During this session Tony will help clarify any […]
Part of the WISE Digital Series, these workshops are designed to work together to support a comprehensive digital strategy for your winery. This expanded 9-hour course (delivered in 3 separate sections) provides an overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage the six primary DTC channels […]
Green for grapes! Join us to learn how community solar can reduce operating costs for winemakers and grape growers, hassle free. Learn how you can utilize existing locally-based solar farms to become more sustainable and reduce electricity costs. Community solar allows you to reap the benefits of rooftop solar without having to worry about installation […]
Many wine enthusiasts across the world enjoy and recognize wines produced from Vitis vinifera, the European grapevine species responsible for beloved Chardonnay, Cabernet Sauvignon, Merlot and Pinot Noir. But winemakers in the Northern United States have recognize the potential of, literally, going back to our roots. The term "heritage" or "heirloom" grape apply to grapes […]
Diverse and bold, with a long history stretching back hundreds of years, New York is reinventing itself as an epicenter of dynamic winemaking. The state is home to the first winery in the United States, and producers are drawing on that background to produce some of the most exciting wines in the country. Wine has […]
If you know New York wine, you might immediately think of the Finger Lakes and Riesling or your mind might go South to Long Island where Merlot often takes center stage, but the story doesn't end there. Recently, many trade and media have been focusing on other leading varietals of New York’s major growing regions. […]
Let’s bid a hearty farewell to 2020 and welcome the New Year with some authentic New York sparkle! New Year’s Eve celebrations may look different this year, but the holiday would be incomplete without the festive sound of a popping cork. Sparkling wine has driven New York’s industry since the very beginning: after Prohibition, Charles Fournier, originally of Veuve Clicquot Ponsardin, became the winemaker and production manager of Urbana Wine Company in the Finger Lakes. Join us as we honor New York State’s sparkling wine history, celebrate the future, and toast the new year in a lively virtual tasting with brand ambassador Wanda Mann.
Diverse and bold, with a long history stretching back hundreds of years, New York is reinventing itself as an epicenter of dynamic winemaking. The state is home to the first winery in the United States, and producers are drawing on that background to produce some of the most exciting wines in the country. Wine has […]
Join Liz Miranda for this in-depth examination of how to calculate year-end inventory value, a direct driver of your profitability. About this Event Join Liz Miranda for this in-depth examination of how to calculate year-end inventory value, a direct driver of your profitability. Key Learning Objectives Will Include: Tracking costs by production center Includes examples […]
Join us in January for update on new Grower Membership Tiers and the benefits provided within each. We will also talk about NYWGF's new marketing campaign roll-out plan. This is a great opportunity to share your ideas on how we can best shine a spotlight on New York's growers.
Despite the pandemic, consumers continue to have access to quality wine from across the country. This is great news for wineries and wine drinkers—but it also presents a unique challenge: if there are numerous wineries within an hour of one another, how will consumers know which ones to visit? When shopping online, how will your brand stand apart from thousands of others? How will you attract and retain a steady stream of wine-loving customers? Wine consumers reward their favorite wineries with fierce loyalty—and Glenn will show you how to build a wine brand that creates raving fans who will support you for a lifetime.
Diverse and bold, with a long history stretching back hundreds of years, New York is reinventing itself as an epicenter of dynamic winemaking. The state is home to the first winery in the United States, and producers are drawing on that background to produce some of the most exciting wines in the country. Wine has […]
NOTE: This session was rescheduled from January 26th, 2021. This Basic Webinar will provide an update on recent changes in the deductibility of expenses related to PPP Loans. About this Event Recent legislation has changed things since our Year-end Planning and Current Hot Topics webinar in December. For example, the deductibility of expenses related to PPP were […]
B.E.V. NY is the annual grape and wine conference presented by Cornell's Finger Lakes Grape Program and the Enology Extension Laboratory. The conference consists of three days of programming, each one focused on a different aspect of the industry: Business. Enology. Viticulture. B.E.V. NY. The conference invites academic and industry experts to present information that […]
Meet new Business Partner, Economy Products & Solutions, and learn more about the services they provide to the industry. About this Event Economy Products & Solutions has been serving the Finger Lakes Region for several years providing packaging and shipping supplies for various Wine Clubs. They look forward to growing relationships with other New York […]
Learn about the benefits and responsibilities for wineries participating in Tier 3 Membership. A detailed overview of BuyNewYorkWines.com About this Event New York Wine & Grape Foundation Tier 3 Members have the benefit of being featured in our Virtual Seminar series staring in late April. Our “New York Wines Online” program will host two events monthly, and we want to help […]
Diverse and bold, with a long history stretching back hundreds of years, New York is reinventing itself as an epicenter of dynamic winemaking. In the seventh episode, Felicity Carter, the executive editor for new wine discovery platform Pix, returns to the series to lead a winemaker panel discussion that seeks to define the distinctive profile […]
You are invited to attend the New York Wine & Grape Foundation’s Live Awards Ceremony announcing the winners of the 35th New York Wine Classic competition on March 18th at 6:00pm/EST. This online event will reveal and celebrate the "Best in Category" winners, as well as the prestigious Governor’s Cup (Best Wine) and Winery of […]
A presentation by Dr. Brenda Ekwurzel, Director of Climate Science at the Climate & Energy Program at the Union of Concerned Scientists How is climate change affecting us today and over our lifetime? These are important questions for the wine community ask. Climate change has the potential to impact everyone in the wine supply chain […]
Learn more about the platform where over 90,000+ on- and off-premise retail buyers search, discover, and place orders. About this Event This session will cover the ways in which self-distributing New York wineries can leverage SevenFifty’s trade database and marketplace to reach the nation’s largest trade audience of retail buyers and distributor partners. You’ll learn […]
Meet the capacity building partners who are providing education, tools, and consulting services to our members this year. The membership year is about to launch on April 1st. Do you know about our new capacity building programs that benefit members? Capacity building is not just about your ability to do business now, it is about […]
All are welcome to this spotlight on new NWYGF Business Partner Tonnellerie Berger & Fils. About this Event Join Tiffany Eicholz, Business Development Manager, as she gives an overview of the new “phygital” (physical + digital) tasting process from Tonnellerie Berger & Fils. Thanks to this innovative process launched in March 2021, Tonnellerie Berger & […]
Diverse and bold, with a long history stretching back hundreds of years, New York is reinventing itself as an epicenter of dynamic winemaking. London-based wine writer and author Jamie Goode returns to host the eighth episode of the series – a Finger Lakes (FLX) deep dive. The session will host winery representatives from one of […]
Learn about all aspects of strategic wine club management, including club design, member acquisition and retention, metrics, and measures. About this Event Wine Club Mastery Series: (15 hours of content over five 3-hour sessions) Dates: April 13, 14, 19, 20 & 21 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. […]
Learn about all aspects of strategic wine club management, including club design, member acquisition and retention, metrics, and measures. About this Event Wine Club Mastery Series: (15 hours of content over five 3-hour sessions) Dates: April 13, 14, 19, 20 & 21 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. […]
Who: A gathering of regional winery and vineyard associations, engaged grower and vintner leaders, and others committed to the sustainability of their local vineyards, wineries and regions. What: Learn some of the driving forces behind the increasing interest in sustainable winegrowing. Be inspired with new ideas on how to bring sustainability education and outreach to your region’s […]
Learn about all aspects of strategic wine club management, including club design, member acquisition and retention, metrics, and measures. About this Event Wine Club Mastery Series: (15 hours of content over five 3-hour sessions) Dates: April 13, 14, 19, 20 & 21 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. […]
Learn about all aspects of strategic wine club management, including club design, member acquisition and retention, metrics, and measures. About this Event Wine Club Mastery Series: (15 hours of content over five 3-hour sessions) Dates: April 13, 14, 19, 20 & 21 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. […]
Will New York Wine Tourism be the "Comeback Kid?" Preparing for upcoming tourism season and lessons learned during the pandemic year. For many wineries the 2020 Summer and Fall tourism season was the best they've ever seen. Was this Covid-related “blip” on the radar just that - a one time occurrence? How are wineries, and […]
Learn about all aspects of strategic wine club management, including club design, member acquisition and retention, metrics, and measures. About this Event Wine Club Mastery Series: (15 hours of content over five 3-hour sessions) Dates: April 13, 14, 19, 20 & 21 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. […]
Join us on a journey into the cellars of 3 New York wine producers, for a behind the scenes look at the distinguishing characteristics of two of the state’s premier grape growing regions: the Finger Lakes and Long Island. Carlo DeVito, Author and Publisher, will lead the online tour and discussion – speaking with winemakers […]
On March 18, 2021 the New York Wine & Grape Foundation announced the top winners of the 35th annual New York Wine Classic, a nationally recognized competition highlighting some of the best examples of what New York wine has to offer. Following the judging of over 600 submissions from 96 wineries across the state, four wineries […]
Spring has sprung! Take a (virtual) trip to New York’s wine country as the 2021 growing season commences with budbreak. As part of our new Grower Series, this online session gives an on-the-ground look at vernal developments in the vineyard across AVAs (Finger Lakes, Lake Erie, and the North Folk of Long Island) with winemaker-led vineyard […]
Diverse and bold, with a long history stretching back hundreds of years, New York is reinventing itself as an epicenter of dynamic winemaking. In this episode, we take another deep dive – this time with a focus on one of New York’s flagship grape varieties: Riesling. Internationally known and revered around the world, this grape […]
Rosé’s approachability and versatility when it comes to food pairings is second to none when carefully crafted … and not all are created equal. “A rose is a rose is a rose” does not apply here in New York, where winemakers work with an array of grape varieties – including Sangiovese, Merlot, Lemberger, Pinot Noir and […]
Learn how to structure, review, and synthesize your winery data to build for success – without sacrificing compliance. Record keeping can be cumbersome and overwhelming, but it is necessary for compliance and tax purposes. What else can your sales, inventory, and other records tell you about the health and potential success of your winery? Yes, […]
Riesling is one of the most cold-tolerant of the Vitis vinifera grape varieties, with the highest quality achieved in cooler growing conditions. No wonder this noble grape is suited to the northern vineyards of New York State. Riesling is also known for its ability to produce very different styles of wine, and New York is no exception, where […]
The workshop focuses on the most prudent areas for increasing sales skills. About this event Tasting Room Best Practices: (6 hours of content over two, 3-hour sessions) Dates: June 15th and 22nd, 2021 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. Each class contains different information, and you will receive […]
Diverse and bold, with a long history stretching back hundreds of years, New York is reinventing itself as an epicenter of dynamic winemaking. Dan Belmont, proprietor at Good Wine x Good People in London, will lead this mouthwatering session about the food-friendly nature of the wines from New York state. Dan will lead the discussion […]
The New York Wine and Grape Foundation seeks a consultant to update VineBalance as the basis for a new sustainability certification program for the New York grape and wine industry. To support this process, we will be holding an online information session on June 16, 2021 at 1pm/EDT. Click Here to Register Background: NYWGF is […]
The workshop focuses on the most prudent areas for increasing sales skills. About this event Tasting Room Best Practices: (6 hours of content over two, 3-hour sessions) Dates: June 15th and 22nd, 2021 Time: 9:00AM to 12:00PM Please note that classes will be held on the above dates. Each class contains different information, and you will receive […]
Join us for a discussion about the lessons learned from the exciting Lodi “Modern Farmer Series” and how we can use them in New York. About this event One of the most popular sessions at this year's B.E.V. NY conference was “Telling Your Grower Story,” brought to you directly by Lodi Winegrower’s Dr. Stephanie Bolton. Today we welcome […]
Dan Belmont, proprietor at Good Wine x Good People in London, will lead this mouthwatering session about the food-friendly nature of the wines from New York state. The discussion, accompanied by a delectable food and wine pairing exercise, will feature a panel of winery representatives from across the state, all producing cool-climate, high acid, foodie […]
Explore the vineyards of top New York wine producers with host Courtney Schiessl, for a behind-the-scenes look at the distinguishing characteristics of two of the state’s premier grape growing regions: the Finger Lakes and Long Island. She will be joined by winemakers and vineyard managers from Colloca Estate, Arrowhead Spring and Wagner Vineyards Estate Winery to discuss their individual experiences, […]
Have you ever wondered how some New York wineries are selling their products successfully in international markets and garnering worldwide press? Much of the behind the scenes work is done by the New York Wine & Grape Foundation's Export Program. Through a grant from the USDA's Foreign Agriculture Service (FAS) and the Market Access Program […]
Our Western Europe team at Think Drink Global had a great first year as our in-market representatives! Join us of TDG's overview of the European markets we're active in and what the opportunities are for each (on-trade / off-trade and what wines sell well). The UK, France, Germany, and Scandinavia will be covered. They will […]
Our Canada in-market representatives, Robert Ketchin & Melissa Stunden, will provide an overview of the Canada market covering topics such as COVID-19 impacts on wines sales and marketing tactics, US/Canada trade relations, how wines are sold in Canada & our partnership with the Liquor Control Board of Ontario, opportunities for US and NY wines specifically […]
Cabernet Franc flourishes in the cool climate of four of New York’s AVAs, and has rightfully risen to fame as a stand-alone varietal in recent years. Lively moderator Kevin Zraly, wine educator and author, will lead a roundtable discussion with outstanding Cabernet Franc producers from Seneca Lake, Long Island, Hudson Valley and the Finger Lakes […]
Join us in welcoming our newest in-market representatives from the Asahi Agency based in Tokyo. The Asahi Agency will provide an overview of the Japanese market and introduce their expert Team including wine specialist & educator Takenori Beppu, J.S.A. Sommelier, WSET Level3 Advanced. Akiko Kurose, our lead strategic partner at Asahi Agency, will talk about […]
Our Asia-Pacific in-market representative, Matthew McFetridge, will provide an overview on the China, Hong Kong, South Korea, and Vietnam markets. Matthew will talk about the wine landscape in each market, what wines sell well, and discuss market-specific opportunities and challenges. Join us by clicking the Register button below! Click Here to Register
Join us for this Business Partner Spotlight on Waterloo Container. About this event Get more bang for your buck (and your brand) with small upgrades and changes to your packaging that can drive DTC sales in a BIG way! In this presentation, Waterloo Container will offer helpful hints and recommendations for more effective customization, working […]
Join Sandra Hess and her team for the first in a three part series on "Direct Wine Sales Top Tools." About this event You are invited to a 3- part Lunch & Learn Webinar Series on “Direct Wine Sales Top Tools,” exclusively for New York Wineries. Register for individual sessions or the entire series! Webinar […]
There are gifts and then there are corporate gifts. What’s the difference? Reach! Chances are when companies purchase gifting options, these gifts will be distributed to over ten recipients in one pop. It’s the difference between tin cans & string and a megaphone. Having a corporate gifting program for the holidays (and perhaps all year […]
There are gifts and then there are corporate gifts. What’s the difference? Reach! Chances are when companies purchase gifting options, these gifts will be distributed to over ten recipients in one pop. It’s the difference between tin cans & string and a megaphone. Having a corporate gifting program for the holidays (and perhaps all year […]
Terraview provides a cloud-based platform that combines viticulture knowledge with machine learning and artificial intelligence. About this event Join PhillIp Garrison, Terraview's Regional Manager for North and South America, for an overview of this cloud-based platform that combines viticulture knowledge with machine learning and artificial intelligence to produce a self-learning, easy-to-use and intuitive operating system, exclusive for […]
SevenFifty is an online marketplace and communications platform that helps producers and buyers connect in a modern world. About this event Is your winery listed on SevenFifty.com? If so, it is time to make sure your company, and your wine, is presented in the best light possible. New York wineries are invited to take a […]
One million vineyard acres across all sectors of the U.S. grape industry have large spatial variations in soil, vine growth, and fruit yield. Funded through the USDA-NIFA-Specialty Crop Research Initiative, the Efficient Vineyard project is a national effort to advance the use of precision viticulture in wine, juice, and table grape production. The disciplines of […]
Join Sandra Hess and her team for the second in a three-part series on "Direct Wine Sales Top Tools." About this event You are invited to a 3- part Lunch & Learn Webinar Series on “Direct Wine Sales Top Tools,” exclusively for New York Wineries. Register for individual sessions or the entire series! Webinar #2: […]
Join Joe Cavallaro of Century Enrollment & Benefit Services LLC as he leads us through best practices for Wineries & Growers. Decisions around employee benefits are some of the most important – and expensive – you can make every year for your company. Understanding the complex world of insurance providers, terms, brokers, and mandatory coverages […]
All New York wineries and growers are invited to join us for this real-time update on the Spotted Lanternfly population in New York State and the multi-agency efforts to slow the spread. This event will focus on information for the grape industry and ways in which we can all contribute to managing this new invasive […]
With a rich history dating back hundreds of years and home to the first winery in the United State, New York and its wines are worthy of all the attention they receive. The growers and winemakers of the region have both the skill and the passion to produce top quality wines with the unique varietals […]
Join Sandra Hess and her team for the final webinar in a three-part series on "Direct Wine Sales Top Tools." About this event You are invited to a 3- part Lunch & Learn Webinar Series on “Direct Wine Sales Top Tools,” exclusively for New York Wineries. Register for individual sessions or the entire series! Webinar […]
In the second installment of the Grower Series, this online session will focus on New York wine producers’ commitment to sustainability. Esther Mobley, Wine Critic for the San Francisco Chronicle, will lead the discussion with notable winemakers and vineyard managers, covering how they are practicing sustainability, from farming to winery and business practices – both as individual […]
New York State of Wine is back with a whole new look. This second series spotlights New York’s prized grape varieties alongside examples from top-producing regions around the world. Crafted in New York, but inspired from everywhere, New York is a unique community of passionate producers who approach winemaking with a multitude of personalities and […]
This event is part of the Boldly, NY. Modern Farmer Workshop Series, and is limited to members of the Pilot Program. At the core of marketing is, well, understanding your market! Thanks to years of data and reports collected by our colleagues at the Finger Lakes Grape Program and the Lake Erie Regional Grape Program, seminar participants will […]
Planning for the future doesn’t have to be complicated or intimidating. Succession planning ensures that your assets will be used to benefit the people you choose and can lay the groundwork for the next generation to take the reins. In this session, participants will learn more about the right (and sometimes difficult) questions to ask […]
Join Chris Serra, a leading expert in sustainable winegrowing certification, as we workshop a selection of new objectives introduced in the VineBalance 2022 update. Growers are invited to practice scoring their vineyard operations anonymously and ask questions as we move through key action items in the Ecosystem Health, Climate Resiliency, and Social Equity chapters of the […]
This event is part of the Boldly, NY. Modern Farmer Workshop Series, and is limited to members of the Pilot Program. Storytelling is a skill needed in sales. As part of The Modern Farmer Series, the New York Wine & Grape Foundation is committed helping our growers tell their farming stories – especially to buyers. […]
Join Chris Serra, a leading expert in sustainable winegrowing certification, as we workshop a selection of new objectives introduced in the VineBalance 2022 update. Growers are invited to practice scoring their vineyard operations anonymously and ask questions as we move through key action items in the Ecosystem Health, Climate Resiliency, and Social Equity chapters of the […]
This event is part of the Boldly, NY. Modern Farmer Workshop Series, and is limited to members of the Pilot Program. In the second session, Dr. Lisa Cantrell will lead members of the pilot program in the refining of their narrative. Participants will leave the session with a draft of a tech sheet narrative as […]
Expanding sales opportunities and diversifying your business model to reach beyond the tasting room, and perhaps even beyond New York, is an exciting path that many wineries have gone down. But what are the things you must think about when bringing in revenue from other sources? Join Anthony Sandonato, CPA/ABV, CVA, Esq. , Partner at […]
Join Chris Serra, a leading expert in sustainable winegrowing certification, as we workshop a selection of new objectives introduced in the VineBalance 2022 update. Growers are invited to practice scoring their vineyard operations anonymously and ask questions as we move through key action items in the Ecosystem Health, Climate Resiliency, and Social Equity chapters of the […]
Join us for a special virtual tasting and crash course in how to approach your wine offering at various holiday gatherings with the wines of New York State. And who better to teach you than 5 heralded winemakers from New York’s prized wine regions? We will be discussing not only reds, but also white wines, […]
There are a variety of contexts in which wineries and vineyards may need a business valuation. These include for estate and gift tax reporting, estate planning, business succession planning, buy-sell agreements, purchase or sale of the business, and SBA loans. Join Anthony Sandonato, CPA/ABV, CVA, Esq. , Partner at Mengel Metzger Barr & Co. LLP […]
Join Liz Miranda for a detailed discussion on how to calculate inventory cost by varietal. About this event Join Liz Miranda for a deeper dive into inventory cost calculation as a follow-up to the previous (January 2021) webinar, to determine inventory cost by varietal, and potentially even more refined if desired. Key Learning Objectives Will Include: Quick […]
New York State of Wine is back with a whole new look. This second series spotlights New York’s prized grape varieties alongside examples from top-producing regions around the world. Crafted in New York, but inspired from everywhere, New York is a unique community of passionate producers who approach winemaking with a multitude of personalities and […]
Join us for a holiday-themed Virtual Tasting. If travel restrictions have prevented you from booking that romantic getaway for Valentine’s Day, why not transport your loved one to a beautiful place --- through a bottle of wine? New York is home to some of the world’s most beautiful wine-growing regions and each bottle reflects the […]
Join Anthony Sandonato, CPA/ABV, CVA, Esq. , Partner at Mengel Metzger Barr & Co. LLP for this Enhanced Webinar that will involve a discussion of different business model extensions for wineries, including ventures into hospitality, online sales platforms, and sustainability, with an emphasis on the financial considerations of these and other business model shifts. Discussion […]
Join Crop Growers LLP agents for an introduction to the basics of a grape crop policy and how it can offer peace of mind to farmers. About this event 2021 gave us all a run for our money. From frost and early bud break to never ending rains and bumper yields, it was hard to […]
Join Business Partner, Nelnet Renewable Energy to learn 9 reasons why Community Solar is good for your business and your bank account. About this event The energy footprint of our industry is considerable, with growing operations, and production responsible for a substantial portion of the country’s total energy consumption. Renewable energy like community solar has […]
B.E.V. NY is New York's annual conference for the grape and wine industry, combining the resources of Cornell's Extension Enology Lab, the Finger Lakes Grape Program, the Charles H. Dyson School of Applied Economics and Management, and the New York Wine & Grape Foundation. The conference invites academic and industry experts to present information that […]
All you need to know about joining the New York Wine & Grape Foundation as a winery or grape grower. Much has changed in the NYWGF Membership program over the last few years, and we know it is hard to keep up with it all! We are pleased to bring you these quarterly Membership Orientations […]
Learn how to structure, review, and synthesize your winery data to build for success – without sacrificing compliance.About this eventNew for 2022! Record keeping can be cumbersome and overwhelming, but it is necessary for compliance and tax purposes. What else can your sales, inventory, and other records tell you about the health and potential success of […]
The workshop focuses on the most prudent areas for increasing sales skills. About this event The Tasting Room Best Practices Essential workshop from WISE, specifically for NYWGF Members, focuses on the most prudent areas for increasing sales skills in 2022. This includes raising the bar for your entire team with the WISE Triple Score – […]
New York State of Wine is back with a whole new look. This second series spotlights New York’s prized grape varieties alongside examples from top-producing regions around the world. Crafted in New York, but inspired from everywhere, New York is a unique community of passionate producers who approach winemaking with a multitude of personalities and […]
Sponsored by Waterloo Container and Vinventions Today’s modern closures allow a winemaker to control the maceration of their wine in the bottle after bottling. The trick is knowing exactly what can be controlled by the closure. Join our presenters as they examine the process of bottling and the shelf-life expectations for various closures. This session […]
In this advanced 2-part series learn how branding differs from marketing, and how to use both to grow your wine business. Part 1 of 2-Part Series “Branding” is a word that pops up everywhere. But do you know what Branding means as it relates to the wine industry, and how you can use your Brand as […]
In this advanced 2-part series learn how branding differs from marketing, and how to use both to grow your wine business. Part 2 of 2-Part Series Many small businesses fail to see a return on their marketing efforts because they don’t have a repeatable process in place to attract consumers to their products. Glenn will show […]
Learn how Diversity, Equity, and Inclusion (DEI) initiatives are impacting the Industry and what impacts the Industry can have on DEI. About this event The lack of diverse voices in the wine industry and within the wine consumer base is readily apparent. According to the 2021 Wine Market Council Benchmark Segmentation Survey, 70% of U.S. […]
You are invited to attend the New York Wine & Grape Foundation’s Live Awards Ceremony announcing the Winners of the 36th New York Wine Classic competition on July 12th at 6:00pm/EST. This online event will reveal and celebrate the "Best in Category" winners, as well as the prestigious Governor’s Cup (Best Wine) and Winery of […]
The workshop will help you create and sustain a comprehensive digital strategy for your winery. About this event This intensive course provides a comprehensive overview designed to help winery executives and frontline DTC managers better understand the metrics required to manage their DTC channels. This course, specifically for NYWGF Members, focuses on know how to […]
Would your winery like to explore sales opportunities outside the USA? Discover the programs and services available to your company through Global NY. From market research, partner search and grants to support your marketing and product certification products, New York State Economic Development can help point you in the right direction. Learn about products and […]
Wine Folly is developing a digital guide to the wines of New York, and you have the opportunity to be part of it. About this event Be part of Wine Folly’s next wine Region Guide! Wine Folly is developing a digital guide to the wines of New York, and you have the opportunity to be part […]
In this second of a 3-part DEI series, attendees will take a deep dive into how they can build diverse teams right from the start! About this event In this second of a 3-part Diversity, Equity, & Inclusion Discussion for New York Wineries, attendees will take a deep dive into how to build diverse teams right […]
Our Western Europe team at Think Drink Global has had a very successful few years in the face of great challenges. We are proud to welcome them back to steward 2022-2023 New York Wines programming in target markets within Western Europe. Join us for TDG’s overview and an update on opportunities (on-trade / off-trade) and what wines […]
Join us in welcoming a.m.c.c., NYWGF’s newest market representatives based in Toronto. Founders Andrea Backstrom and Melissa Stunden will be on hand to provide a comprehensive overview of the Ontario and Quebec markets, where much of New York wines activities will focus in 2022-2023. Melissa and Andrea have broad knowledge across all provincial markets, along with diverse […]
After an exciting and productive first year of activities in Japan, we are pleased to welcome back the Asahi Agency for an update on the market, and details about what is next on the agenda for the New York Wines Export Program! You are invited to come meet this expert team, including wine specialist & educator Takenori […]
Welcome back to our partner FLX International, led by native New Yorker Matthew McFetridge. As pandemic impacts continued to affect in-person programming over the course of last program year, many New York wines activities transitioned online with resounding success - thanks to FLX International’s effort. We invite you to join us for an overview of the […]
