
Wine Enthusiast Tasting Room Directory Encourages Tourism to New York’s Premier Wine Destinations
Getting wine lovers into tasting rooms is an important component of a winery’s financial health. Tasting rooms and wine clubs—which often gain members from people who visit the winery— account for more than half of the average winery’s revenue, according to the 2026 Silicon Valley State of the Wine Industry report. To attract new consumers to tasting rooms, the New York Wine & Grape Foundation has partnered with Wine Enthusiast






























































































